Egbinola F

What is Agriculture? Agriculture means all the activities involved in the rearing of animals and the cultivation of crops for men and the nation. The word agriculture was derived from two Latin words, which are ‘agar’ and ‘cultus’, meaning ‘land’…

Mixed Farming This is an agricultural system in which a farmer conducts different agricultural practices together, such as cash crops and livestock. The aim is to increase income through different sources and to complement land and labour demands across the…

Cultural practices involve all the essential activities carried out on the farm before, during, and after planting crops. These practices are crucial for ensuring optimal growth, high yield, and healthy crops. They are broadly grouped into three major categories: 1.…

Farm Structures: They are simple erections on the farm site which make farm operations easier and more efficient. Farm structures are common agricultural structures associated with agricultural use, such as growing and harvesting crops, and raising livestock. These structures may…

DIRECT ADVERTISEMENT Direct marketing is a form of advertising which allows businesses and nonprofit organizations to communicate directly to customers through a variety of media including cell phone text messaging, email, websites, online adverts, database marketing, fliers, catalog distribution, promotional…

INFORMATIVE ADVERTISING Informative advertising is the delivery of advertising messages through mass media with the intent of informing a target market about the benefits offered by a new product or innovation. COMPETITIVE ADVERTISING What is competitive advertising? Promotional technique in…

Advertising is widely used to promote a product or a service.  Value-added agriculture is no exception.  Value-added agriculture provides some unique advertising opportunities and challenges. Advertising is controlled communication about a product. Definition of Product Advertising Product advertising is any…

What is Branding? A brand is the combination of a name, words, symbol, or design that identifies the product and the company and differentiates it from the competition. Branding serves as a way for consumers to quickly and easily identify…

Packaging is the technology of enclosing or protecting products for distribution, storage, sale, and use. Packaging also refers to the process of designing, evaluating, and producing packages. Packaging can be described as a coordinated system of preparing goods for transport,…

Animal disease, an impairment of the normal state of an animal that interrupts or modifies its vital functions. African horse sickness African horse sickness (AHS) is a highly fatal, non-contagious, infectious disease of horses, mules and donkeys caused by the…

The functions of a farm manager can be grouped into five major headings:  Organisation This involves planning and structuring all farm activities and resources to ensure smooth operations. Administration This deals with the day-to-day running of the farm’s records, finances,…

Management refers to the person or group of persons who coordinate, organise and control the use of other factors of production. In other words, the person(s) who combine other factors of production (land, labour and capital) to produce goods and…

Capital includes all man-made productive assets which are used in production. In other words, these are assets made by man to enable him to produce goods and services. Features of Capital Fixed Capital These are capital or assets purchased for…

Labour includes all forms of productive human efforts put into or utilized in production. It also refers to man’s mental and physical exertions generated in the process of production. Features of Labour 2. Human efforts can be intellectual or mental,…

LAND Land refers to where productive activities such as growing crops, rearing of animals and establishing farmsteads, etc, are carried out. Features of Land Importance of Land in an Agricultural Enterprise Questions: 1What is land? 2. State five features of…