MARKETING SSS 1 SCHEME OF WORK
MARKETING (MKT) SSS 1- FIRST TERM
Meaning and Concept of Marketing
1. Introduction to Marketing
2. Marketing Concepts
3. Classification of Products
4. Marketing Mix
5. What markets do
MARKETING (MKT) SSS 1- SECOND TERM
Consumer Markets and Behaviour
– Types of Markets
– Consumer Behaviour and Organisation Behaviour
Distribution
– Types and Functions of Distribution
MARKETING (MKT) SSS 1- THIRD TERM
Marketing Management
1. Marketing, planning, process and Research
2. Pricing
3. Advertising
4. Promotion
5. Merchandising
Also See
WAEC/NECO/JAMB Literature Texts [2021 – 2025]
LITERATURE-IN-ENGLISH (LIT) SSS 1 SCHEME OF WORK
ISLAMIC RELIGIOUS STUDIES SSS 1 SCHEME OF WORK
