This is the complete Marketing SSS 1 Scheme of Work designed according to the latest WAEC and NECO syllabus requirements. It outlines all the topics and subtopics students are expected to learn throughout the first, second, and third term.
Teachers and students can use this scheme to plan lessons, monitor progress, and prepare for school and external examinations effectively.
The scheme covers important marketing concepts such as the meaning of marketing, types of markets, marketing mix, consumer behavior, advertising, and sales promotion. It provides a structured guide that ensures comprehensive coverage of all key areas necessary for strong foundational knowledge in marketing.
This resource supports effective teaching and learning by promoting systematic study and helping students stay aligned with examination standards.
MARKETING (MKT) SSS 1- FIRST TERM
Meaning and Concept of Marketing
1. Introduction to Marketing
2. Marketing Concepts
3. Classification of Products
4. Marketing Mix
5. What markets do
MARKETING (MKT) SSS 1- SECOND TERM
Consumer Markets and Behaviour
1. Types of Markets
2. Consumer Behaviour and Organisation Behaviour
Distribution
3. Types and Functions of Distribution
MARKETING (MKT) SSS 1- THIRD TERM
Marketing Management
1. Marketing, planning, process and Research
2. Pricing
3. Advertising
4. Promotion
5. Merchandising
Also See
WAEC/NECO/JAMB Literature Texts [2021 – 2025]
LITERATURE-IN-ENGLISH (LIT) SSS 2 SCHEME OF WORK